Web Design & SEO
Web design and SEO, shipped by one team — not two vendors blaming each other.
A modern, fast website built around the keywords you actually want to rank for. Design, content, and technical SEO from a single senior team. Faster launches, better rankings.
What web design + SEO from Otther looks like
Keyword research & content map
We map your audience funnel to keywords by volume and intent (TOFU/MOFU/BOFU). The sitemap is built around what people search, not org chart hierarchy.
On-page SEO baked in
Titles, meta descriptions, headings, schema.org, internal linking — designed into the templates, not added after launch.
Technical SEO foundation
Sitemap, robots, hreflang for bilingual sites, canonical URLs, structured data, image optimization. We ship what crawlers need.
Core Web Vitals as a target
LCP, CLS, INP and bundle size are KPIs for the build, not a Lighthouse run before launch. Performance is a feature.
Content production
Pillar articles, landing pages, and templated content models. We can write or pair with your in-house editors.
Analytics & monitoring
GA4, Search Console, and rank tracking wired up. We hand off dashboards so you see ranking deltas, not just traffic spikes.
How we deliver web design and SEO together
- 01
SEO research
Keyword research, SERP analysis, competitor gap audit. Outputs: content map and target keyword per template.
- 02
Site architecture
Information architecture and templates designed around clusters — every page has one job, one primary keyword, one CTA.
- 03
Design & build
Templates, components, and content shipped in two-week sprints. SEO checks run inside every PR review.
- 04
Launch & rank
Migration runbook, post-launch monitoring of CWV and SERP positions for 90 days. Adjustments based on real data.
Why one team for web design and SEO
- Design and SEO decisions stop fighting — both come out of the same room.
- Templates ship with SEO built in. No retroactive "SEO pass" at the end.
- Core Web Vitals are a build target, not a post-launch surprise.
- Bilingual SEO support (EN + PT-BR) when your audience is.
- Schema.org and rich snippets engineered for the content type.
- Bi-weekly review of rankings + CWV for the first 90 days post-launch.
Web design + SEO — frequently asked
- Do you do SEO without redesigning the website?
- Yes — we run technical SEO audits, content gap analysis, and on-page optimization on existing sites. Redesign is one option, not a requirement.
- How long until rankings improve after launch?
- Technical SEO wins (sitemap, structured data, CWV) usually show in 2 to 6 weeks. Content-driven ranking gains take 3 to 6 months. We monitor and report monthly.
- Can you keep our current domain ranking through a redesign?
- Yes. Migration runbook with 301 redirects, canonical preservation, and Search Console monitoring is standard scope — not an upsell.
- Do you handle content writing too?
- Yes — bilingual content writing in English and Portuguese. We can also pair with your in-house editors, providing briefs and SEO requirements per article.
- What stack do you use?
- Next.js + headless CMS is our default for SEO-critical projects. We also work with WordPress, Webflow, and other platforms when they fit the editorial needs better.
Web design that ranks
Send us your current site, your top competitors, and the keywords you wish you owned. We will reply with a tailored proposal.
Start your project